LBS

LBS is Germany's largest Bausparkasse. I was embedded in the RUSH team at StarFinanz for 16 months on the full relaunch of LBS.de, responsible for every interactive element on the site: financing calculators, savings simulators, loan comparison tools, and the analytics tracking layer underneath them.

The constraint was financial services: every number had to be legally accurate, every flow accessible, and the users had zero financial background. I designed and built step-by-step decision tools in React and Tailwind that made legally complex processes feel navigable. The relaunch shipped on lbs.de. I delivered UX/UI design, React implementation, and event tracking integration across the full interactive layer.